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DNA perfume and improving public knowledge, Francis Collins
Site: DNA Interactive (www.dnai.org)

Interviewee: Francis Collins

DNAi Location:

I arrived here April the 4th, 1993, an auspicious day because that very day I, as I opened the newspaper I realized that that was probably going to be remembered in the annals of DNA, not because of me, because that didn't seem like that was going to be so significant, but because that was the day that DNA perfume was issued, all kinds of advertising all over the place about, go out and buy this perfume. And it was a bit jarring because the perfume bottle was in the shape of a helix but it was actually a triple helix, making it very clear we had an educational challenge as well as a scientific challenge if this project was ever going to achieve the public benefit that we all hoped for.

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Resource Type: video
Audience Level: General public & informal education

Author and Copyright

Authors and Editors: David Micklos of DNA Learning Center, Cold Spring Harbor Laboratory, Jan Witkowski of Banbury Center, Cold Spring Harbor Laboratory, Garland Allen of Biology Department, Washington University at St. Louis, Elof Carlson of Biology Department, SUNY at Stony Brook, Paul Lombardo of Center for Biomedical Ethics, University of Virginia, Steven Selden of Education Policy and Leadership Department, University of Maryland
Publisher: Cold Spring Harbor Laboratory
Format: application/x-shockwave-flash
Copyright and other restrictions: Yes
Cost: No


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